Essay Question

My first Essay question was number 2. which was;

2. Show how the creative industries have become one of the most important sectors of the UK economy
    In your discussion, show how other countries economic strategies, particularly the BRIC cultures, ( Brazil, Russia, India and China) are following suit.

BUT I HAD CHANGED MY QUESTION TOO NUMBER 1 WHICH IS;

1. Does design make a difference?
    In your discussion you should give at least two examples of how design has made a difference in a UK ( Creative Industry) company.  Your essay should discuss and map the company's transformation, through the impact of design, showing before and after effects, of both the product and the business.